Tue.Apr 22, 2025

article thumbnail

Value Proposition Marketing Template

Leapfrogging

What is a Value Proposition? A Value Proposition is a clear, concise statement that explains the unique benefit a company, product, or service provides to its customers. It answers the critical marketing question: Why should a customer choose you over your competitors? A well-crafted value proposition articulates what you offer, who its for, how it solves a problem , and why its better or different than alternatives.

Marketing 130
article thumbnail

How We Use IdeaScale to Build a Better IdeaScale

IdeaScale

At IdeaScale, we believe that great ideas can come from anywhere and that belief doesn't just shape the product we build. It shapes how we build it. That's why our product roadmap ideation and selection process is public - at ideas.ideascale.com!

Roadmap 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Navigating Radical Change

Faisal Hoque

How to survive and thrive in a world where nothing feels certain. In an era shaped by AI, economic instability, and geopolitical shifts, resilience has become essential. Discover the crucial foundations for turning uncertainty into opportunity. KEY POINTS Resilience is essential in an age of economic instability, AI, and global uncertainty. Success requires adaptability, strong networks, and emotional strength.

Change 52
article thumbnail

Enterprise Architecture: A Framework for the Future

Qmarkets

Some companies generate strong ideas , hire exceptional talent, and execute effectivelyyet still struggle to scale. The issue often isnt a lack of vision or leadership. Its an enterprise architecture that hasnt evolved alongside the business. Without a flexible, well-structured architecture in place, even the most promising initiatives can stall. In this article, well explore how modern enterprise architecture serves as a strategic foundation for innovation and digital transformation and why upd

article thumbnail

A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

article thumbnail

Corporate Sustainability Is in Crisis. What Should Companies Do Now?

Harvard Business Review

How to navigate this regression—and prepare for a resurgence down the line.

Company 23
article thumbnail

From Dinosaur to Disruptor in Three Quotes

Innovation Excellence

GUEST POST from Robyn Bolton If youre leading a legacy business through uncertainty, pay attention. When The Cut asked, Can Simon & Schuster Become the A24 of Books? I expected puff-piece PR. What I read was a quiet masterclass in business transformationdelivered in three deceptively casual quotes from Sean Manning, Simon & Schusters new CEO.

More Trending

article thumbnail

Marketing With Purpose Kit: The Problem—Why Marketing Is Broken

The Bliss Business Podcast

Why Marketing Feels BrokenAnd How to Fix It Marketing today is louder than ever. But is anyone actually listening? In the first episode of our 3-part series leading up to the aiCMO webinar, we unpack a hard truth: marketing has lost its way. Weve traded emotional connection for conversion tactics, storytelling for shouting, resonance for reach. The result?

article thumbnail

How Immigrant Entrepreneurs Build Lasting Businesses

Harvard Business Review

A conversation with researcher Neri Karra Sillaman about creating companies that last.

Company 15
article thumbnail

Innovators Alliance Welcomes Our 2025 Board of Directors

Innovators Alliance

On April 7, 2025, the Innovators Alliance Board of Directors was officially voted in during our annual virtual board meeting. This marks an exciting new chapter as we look ahead to the continued growth of our organization and the evolution of services and experiences we offer to our members. We would like to extend our heartfelt gratitude to two dedicated board members who are stepping down: Rob Wilbrink of BMF, and Sharron Gilbert of Septimatech.

article thumbnail

Getting Started with ChatGPT for HR

Go Hire - Business Innovation

Getting Started with ChatGPT in HR doesnt have to be intimidatingand in this episode of GoHire Talks , Jordann Savage , Chief HR Officer at Buffalo Specialtie s, proves just that. With a background in finance, coding, and analytics, Jordann shares how she transitioned into HR and now leverages generative AI for HR every single day. Whether its writing outreach emails, developing training programs, or building DEI scorecards, shes found powerful ways to use AI for HR solutions to save time, spark

ChatGPT 52
article thumbnail

The Benefits of Innovation in Times of Crisis

Innovation is key to overcoming crises. This guide outlines how businesses can navigate uncertainty by adapting strategies, embracing open innovation, and strengthening resilience. Learn how to reassess business models, engage external expertise, and build a robust innovation ecosystem. Explore the three phases of crisis response—from immediate adaptation to long-term transformation—and discover how collaboration accelerates progress while reducing costs.