Leapfrogging

APRIL 9, 2025

What is a Customer Experience Maturity Model? The Customer Experience Maturity Model (CX Maturity Model) is a strategic framework used to evaluate and improve how effectively a company delivers consistent, personalized, and meaningful experiences across the customer journey. It assesses an organizations current level of customer experience (CX) capability and provides a roadmap for evolving toward a more customer-centric, data-driven, and experience-led culture.

Roadmap 130

Roadmap Technical Review Data Marketing 130

Innovation Excellence

APRIL 9, 2025

Overcoming Cultural Barriers to Transform Innovation Capability GUEST POST from Noel Sobelman For large, established companies, driving innovation is more than a strategic priority, its a necessity for survival in competitive and fast-changing markets. Yet, fostering innovation in a legacy organization can be a daunting task, especially when cultural inertia stands in the way.

Culture 114

Culture Competition Marketing Innovation 114

Leapfrogging

APRIL 9, 2025

What is Customer Journey Mapping? Customer Journey Mapping is a strategic tool that visually represents the entire end-to-end experience a customer has with a brand , from the initial awareness stage through to purchase, post-sale engagement, and beyond. It outlines every interaction, emotion, need, and pain point a customer experiences as they move through different stages of the journey.

Technical Review 130

Technical Review Marketing Tools Roadmap 130

Tullio Siragusa

APRIL 9, 2025

Defrosting the Workplace: Why Warm Leadership Is the Future of Organizational Growth In a world defined by volatility, rapid change, and increasing digital disconnection, many organizations are asking the same question: What kind of leadership do we need now? The answer may not lie in new technology or performance metricsbut in something profoundly human.

Leadership 62

Leadership Culture Creativity Video 62

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

If AI agents are going to deliver ROI, they need to move beyond chat and actually do things. But, turning a model into a reliable, secure workflow agent isn’t as simple as plugging in an API. In this new webinar, Alex Salazar and Nate Barbettini will break down the emerging AI architecture that makes action possible, and how it differs from traditional integration approaches.

System

Leapfrogging

APRIL 9, 2025

What is a Content Marketing Strategy? A content marketing strategy is a comprehensive plan that outlines how an organization will create, publish, distribute, and manage content to attract, engage, and retain a clearly defined audienceand ultimately drive profitable customer actions. It aligns content with business goals, target audiences, brand voice, and customer journey stages , ensuring that every piece of content serves a strategic purpose.

Marketing 130

Marketing Strategy Strategy Video 130

Phil McKinney

APRIL 9, 2025

Every innovator eventually faces the same question: Should I protect this idea or share it freely? For most of my career, I watched people fiercely guard their intellectual property, insisting on NDAs before even hinting at their concepts. I chose a different path—and discovered something counterintuitive that transformed my approach to innovation.

Artificial Inteligence 52

Artificial Inteligence Competition Collaboration Resources 52

Harvard Business Review

APRIL 9, 2025

The top 100 applications for LLMs, according to users.

Generative AI 27

Generative AI Artificial Inteligence Learning Technology 27

Harvard Business Review

APRIL 9, 2025

Steps leaders can take to prepare for short- and long-term challenges ahead.

How To 20

How To Management 20

Harvard Business Review

APRIL 9, 2025

Some employees don’t just cause problems—they create them on purpose.

Leadership 18

Leadership Management 18

Harvard Business Review

APRIL 9, 2025

The feminine care market saw little to no innovation for decades—until Thinx, Inc. came along.

Marketing 17

Marketing Innovation Disruption 17

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

Roadmap